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NECTAR
html emails
Nectar, the UK's largest loyalty programme with over 50% of households participating in the scheme, were looking to develop their HTML emails to provide more content of value for their points collectors.
Our task began by redesigning the existing Rewards emails to include 'additional' conten beyond the rewards themselves, and changing the design style to reflect current trends and create a more distinctive look, before moving on to cover a wider range of emails and updates keeping the Nectar Collectors informed of the latest offers and attractions that the scheme has to offer.
Click on the images to the left to enlarge, and to view as a slideshow.
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Undertaken whilst working at Wickedweb